For shops and retail chains: how to see sales and stock of every store in one place, move goods between locations, plan shifts and keep in touch with regular customers.
Use a discount code when the discount is meant for a specific group, such as newsletter subscribers, a partner's audience or returning customers, and you want to see which channel brought the order. Use an automatic discount when every visitor should get the lower price without doing anything, as in a seasonal sale or clearance. Many shops combine both.
A planogram is a diagram that shows exactly where each product goes on a shelf or display: which shelf, in which position, how many facings and next to which other products. Retailers and suppliers use it so that every store in a chain presents the range the same way, the space goes to the products that earn it and staff can refill shelves without guessing.
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